AI-native products
AI not just as a feature, but at the core of the product — starting with whether it pays off in production.
For agencies that need build capacity, and for teams bringing something new to market.
In weeks, not quarters. Fixed scope, fixed price, fixed delivery date.
You'll come away knowing whether it's a fit — and what it costs.
Campaigns often die on the landing page rather than on the ads.
The ad makes the promise. The landing page has to deliver on it.
3 years in online marketing.Then 6 years in software development.
Performance marketing at Smarketer
At a leading Google Ads agency, I managed Google and YouTube campaigns with six-figure monthly budgets — finishing my time there as team lead.
Software development at Finanzfluss
At one of the largest personal-finance platforms in the German-speaking market, I worked in a very small team and led the development of its ETF search — from the Rails API to the frontend.
AI-assisted from the first line to the last — and at no point without me.
Stays entirely with me. AI takes on tasks, not responsibility.
AI helps me run through options and produce quick mock-ups. What belongs in version one and what comes after is my call — that is what keeps the promised delivery date realistic.
AI handles most of the execution here. That shortens implementation — not the agreed scope.
System checks wherever they make sense. Before anything ships, I review it personally.
The largest of them is an AI-native product.
AI not just as a feature, but at the core of the product — starting with whether it pays off in production.
Frontends in React or Vue, and everything running behind them. Typically three to six weeks.
Data models, interfaces, connections to CRM and third-party systems, automation with n8n.
Fast, cleanly tracked, built for paid traffic. Typically one to two weeks.
Build capacity when your calendar is full and your client is sticking to a fixed date. If you want, I work entirely in the background: under your name, in your design, with all communication running through you.
From the first idea to a focused MVP that enables early feedback from real users — including the decision about what can wait.
An application, an integration, a process that ought to be automated. Clearly bounded, with an end date.
No weeks of silence.
What needs building, by when, and what systems it has to talk to.
Scope, fixed price, delivery date. In writing, before anything is agreed.
A fixed weekly checkpoint.
The code is yours, the deployment is live, the documentation comes with it. Maintenance afterwards if you want it, or further work as it comes up.
Including the one about price.
Fifteen minutes is enough for scope, timing and systems.
I can currently start within a few days.
Prefer to write? felix@felixnagel.dev